The BAD ’EM UP Museum of Football Culture
Welcome toThe Archive
Twelve rooms. Each one holds a single picture of the game and its shirts, hung like a masterpiece.
- Permanent collection
- Open every day
- Free entry
The Trophy
The Trophy
Yellow and green
The most famous shirt at the World Cup, and the trophy held up in the middle of the crowd and the cameras.
- Exhibit
- Brazil, World Cup winners
- Place
- The World Cup
- Collection
- BAD ’EM UP Archive
The Arrival
The Arrival
Hood up, headphones in
Before the match, the walk in. Training top, hood up, the world shut out. The modern player, painted like a portrait from another century.
- Exhibit
- A player in a striped training top
- Place
- Matchday
- Collection
- BAD ’EM UP Archive
The Gallery
The Gallery
The art of football
A player kneels on the grass in front of a wall of masterpieces. Football hung where it belongs.
- Exhibit
- A player among famous paintings
- Place
- The museum wall
- Collection
- BAD ’EM UP Archive
The Congregation
The Congregation
A stand that prays
A whole stand bowing at once. For some people the ground is a place of worship, and the shirt is what they wear to it.
- Exhibit
- Supporters in the stands
- Place
- Painted in oil style
- Collection
- BAD ’EM UP Archive
The Inferno
The Inferno
Arms open, ground on fire
Every tier alight and one number 10 standing in the middle with his arms open. That is what a big night feels like.
- Exhibit
- A number 10 in a stadium in flames
- Place
- Painted in oil style
- Collection
- BAD ’EM UP Archive
The Battle
The Battle
Nine against ten
Two shirts, two numbers, one fight for the ball, painted like an old master battle scene.
- Exhibit
- Number 9 against number 10
- Place
- Painted in Renaissance style
- Collection
- BAD ’EM UP Archive
The Number Seven
The Number Seven
Seven on his back
Red shirt, number 7, a name across the shoulders that the whole world learned to say.
- Exhibit
- Ronaldo, Manchester United
- Place
- Old Trafford, Manchester
- Collection
- BAD ’EM UP Archive
The Pause
The Pause
A moment on the grass
Crouched down, ball at his feet, jacket on. The quiet second before the noise comes back, in thick strokes of paint.
- Exhibit
- A player crouching over the ball
- Place
- Painted in impasto style
- Collection
- BAD ’EM UP Archive
The Starry Night
The Starry Night
Rossoneri under the stars
Red and black stripes painted into a swirling night sky. A club shirt so iconic it fits inside a masterpiece.
- Exhibit
- Shevchenko, AC Milan
- Place
- Milan
- Collection
- BAD ’EM UP Archive
The Dressing Room
The Dressing Room
Total orange
One colour, no fuss, a quiet minute in the dressing room between games. Some shirts never go out of style.
- Exhibit
- The Netherlands orange shirt
- Place
- The dressing room, 1970s
- Collection
- BAD ’EM UP Archive
The Farewell
The Farewell
Thank you
Blue shirt, a full stadium and a last look around. Every great player gets one night to say goodbye.
- Exhibit
- A player in the France shirt
- Place
- Painted in oil style
- Collection
- BAD ’EM UP Archive
The Celebration
The Celebration
Arms out, red shirt
Arms wide, the crowd behind him on its feet. The second after the goal, when the shirt means everything.
- Exhibit
- A player in the Portugal shirt
- Place
- Estádio do Dragão, Porto
- Collection
- BAD ’EM UP Archive
Before you leave
Exit through the gift shop
Drop 01 takes these pictures off the wall: three tees and three ties made from the game’s greatest images.
Shop Drop 01